Less People are Buying the AM Radio Cellphone


When people from Sony Ericsson came to Cebu in November 2011, i asked them why the SE R300 AM Radio cellphone is phased out. They gave me a surprising answer.

While the R300 enjoyed a relevant sales figure when it was introduced here in the country in 2008, it was not selling much in the rest of the world due to lesser demand of the AM radio monitors. It is for this reason, according to SE Philippines officials, that the SE R300 and its variant–R306 had ceased producing.

My SE R300 is still much alive and doing well and has been my radio monitor whenever i cover the solemn procession and the Sinulog parade and in other big events where i would be part of the coverage team of DyAB1512.

Here are my previous posts about the SE R300 AND SE R306 AM Radio Cellphone:

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